Logo & branding design

Logo and branding design in Australia

Updated 4 November 2026

A logo for an Australian business usually costs between A$300 and A$1,500 when bought as a one-off from a freelancer, while a full brand identity runs from about A$2,000 to A$5,000 or more. These are approximate figures from sellers' websites, November 2026. The quickest way to see current prices for your own business is to describe the job in a request on BlaBlaPrice.

Trademark and ownership

If the logo has to be protected, check this before you pay. A trademark application starts at about A$250 per class, and renewal is around A$400 per class every ten years. Registering a design takes at least two months and costs a minimum of A$200. Ask the designer in writing who owns the final files and whether you may use them for signs, packaging and the website.

Season and timing

It is late spring now, and summer runs from December to February. A logo needed for a summer launch or a new season of products should be briefed in the coming weeks, so there is time for revisions and for the brand items, such as cards and signs, before the date you need them.

Delivery and file formats

Most logo work is delivered online, so a designer in Perth can serve a client in Adelaide, and the files travel by email or a download link. Ask for vector files (AI, EPS, SVG or PDF) for printing and signs, plus PNG files for the website. Print sizes are quoted in millimetres and sign sizes in metres, so give the sizes in those units when you order.

What to put in your request

Say what the business does and where it operates, which concepts you already like, the style and any reference logos, and which brand items you need, such as business cards, letterhead, social media covers or signs. Add how many revisions you expect, who keeps the files, the designer's experience, the deadline and your budget. A clear budget helps sellers suggest what fits.

BlaBlaPrice is free for buyers. Describe the logo in your own words in the chat and add a photo of an existing card or sign if you have one. The service looks through sellers' websites and price lists in Australia and shows the prices and businesses it finds, while sellers registered on BlaBlaPrice reply in the chat with their own offer and terms. Your contacts stay hidden until you decide with whom to exchange them. For related work see print and banner design, or create a request on the home page.